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FREQUENTLY ASKED QUESTIONS

 

 

1. What is a "Educate To Connect" Marketer"?

An Educate To Connect Method marketer is a confident personal marketer is one who is able to attract and comfortably approach and interact with prospects and clients in a way that demonstrates sensitivity to their moods, nonverbal behavior, and desires in order to communicate more effectively. The goal of the method is "conversion" of the marketing leads to clients. Specifically, it means simply tracking and determining what is producing clients and referrals.


2. What is "
Educate To Connect" Marketing?

Educate To Connect Marketing is an relationship-based educational training approach that recognizes that sharing, rapport, and relationships are the basis of attracting and keeping clients. It has alleviating marketing reluctance as a part but is primarily a way to effectively reach and attract prospects then track their movement from being a lead to being a client. It works in a  simple, systematic, step-by-step fashion.  

It uses diverse and customized relationship marketing strategies that are designed to put the needs of the potential client first and then provide them with information and caring that enhance your credibility and their liking and trust of you.



Signe A. Dayhoff, Ph.D.


 
 

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3. Why Do Solo Practitioners Need This Instead of Advertising and Website Marketing Strategies?

Solo practitioners provide a service. A "service" by practical definition is an interpersonal interaction. How a client feels about the service depends upon the rapport created. It also depends upon if the client feels that the interaction was client-centered, if their expectations and needs are met, and if the provider cares about the well being of the client and demonstrates empathy.

Regular marketing strategies tend to be more impersonal, with less emphasis on social effectiveness. Sharing, empathy, and ongoing concern for the client tend not to be required or included.

4. What Are Some of the Educate For Connection Marketing Strategies?

Educate To Connect marketing uses a wide variety of socially-effective strategies and tactics to attract, convert, and recruit clients. Just to name a few: teleseminars, public speaking, newsletters, e-zines, blogs, events, charity sponsorship, website bonuses, free consultation, radio-TV-print interviews, information sheets, hand-outs, 800-phone messages, "stick" strategies, Ask Campaigns, frequent communication, and personal messages and remembrances.

 

5. How long does it take to make a positive difference in one's bottom line?

Coaching and consulting results are as individual as the problem to be solved and the person who has the problem. However, the length of time is more dependent upon the type of problem than upon anything else. 

Marketing attraction and conversion can be effective in as little as three months.

Marketing strategy assessment and revamping, on the other hand, could take as little as a week to ten days to ongoing guidance.


       

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P.O. Box 340,  Placitas, NM 87043   505-867-0094
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